Verizon Turns to NREL for Energy Efficiency

I can appreciate the forward-thinking that Verizon is attempting here. What better way to learn about becoming a more sustainable business than to partner with the world-renowned National Renewable Energy Lab (NREL). Verizon is interested in learning how to make their data centers more energy efficient as well as developing new technologies to utilize its vast communications network to help homes and businesses save more energy. It's a smart move considering that mobile communications are already ubiquitous (with each mobile device consuming electricity) and showing no signs of losing flavor with consumers. I hope that others in the telecom space follow Verizon's lead and start the process of becoming a responsible business with the intent of reducing its carbon footprint.